So, I've taken our libvirt-publican repo and came up with a few various color combinations for libvirt hexagon sticker design.

[1] https://drive.google.com/open?id=1xhn0GLvCKMcEOUnqn6boghaUOgjA8sOG [2] https://drive.google.com/open?id=1b2MUyv0eo723F2rorWnmv1sTeCycUCN4

On Mon, Feb 19, 2018 at 09:44:36AM +0100, Erik Skultety wrote: > Hi folks, > those who attended at least one conference for the past year have probably > noticed the rising trend (more like "sticker hype") of FOSS projects giving away > these hexagon stickers, it's very inexpensive way of making some promo for > their project and since we don't do many promos (AFAIK none to be precise) I > guess as a project that's been going strong for 12 years already we should > probably start somewhere, even baby steps count (as it turns out in this case - I've got a pile of a 100+ stickers for libvirt still that I've given away at many confs :-) > - literally...). So, I've taken our libvirt-publican repo and came up with a > few various color combinations for libvirt hexagon sticker design. Below you > can find links to my personal google drive (these are hexagon meshes, I can, > or anyone can for that matter, isolate individual designs and send them as > separate patches on demand), since each of the SVGs is over 1.5MB and I'd easily > run into message size limits for the mailing list, had I gone with sending these > as patches against libvirt-publican. BTW I think the graphics in the libvirt-publican repo are the original logo image. I created brand new SVG based art when i redid the website last time. Aside from creating SVG format images, I fixed the totally messed up depth perspective that the original had in the inner penguins. The master files are all in docs/logos/ in the main GIT repo. > [1] https://drive.google.com/open?id=1xhn0GLvCKMcEOUnqn6boghaUOgjA8sOG > [2] https://drive.google.com/open?id=1b2MUyv0eo723F2rorWnmv1sTeCycUCN4 I think the second style works better, as having the 'VIRTUALIZATION API' line there pushes the main logo off to the left hand side, making the image unbalanced. In the original stickers we had, which were round, we have the website URL and "VIRTUALIZATION API" done above & below the image https://www.berrange.com/~dan/libvirt-sticker.jpg Perhaps we could try and do the same layout but with the hexagon, as that would get rid of the big white space above & below the main graphic. In terms of background & border, IMHO, it really should be the white background - the logo doesn't stand out well when you have it on the green background. Green background is ok for the wbsite banner as we don't want the logo to be too distrating, but for a promotional sticker having a prominent bold style is desirable. I'm undecided whether having a green border or not is neccessary. If we have the border, the logo has to be slightly smaller, to allow it space it breathe within the border. Do you have any reference of what other proojects have done wrt borders ?

[...] > > In terms of background & border, IMHO, it really should be the white > > background - the logo doesn't stand out well when you have it on the > > green background. Green background is ok for the wbsite banner as we > > don't want the logo to be too distrating, but for a promotional sticker > > having a prominent bold style is desirable. > > > > I'm undecided whether having a green border or not is neccessary. If > > we have the border, the logo has to be slightly smaller, to allow > > it space it breathe within the border. Do you have any reference of > > what other proojects have done wrt borders ? > > To answer my own question: > > http://hexb.in/ > > There's no real majority either with or without borders.

In general, most probably no, but vast majority of the ones I have put around my working space follow a simple pattern - the border is just a few shades darker than the artwork area.

On Mon, Feb 19, 2018 at 11:09:40AM +0000, Daniel P. Berrangé wrote: > On Mon, Feb 19, 2018 at 12:02:01PM +0100, Erik Skultety wrote: > > [...] > > > > > > In terms of background & border, IMHO, it really should be the white > > > > background - the logo doesn't stand out well when you have it on the > > > > green background. Green background is ok for the wbsite banner as we > > > > don't want the logo to be too distrating, but for a promotional sticker > > > > having a prominent bold style is desirable. > > > > > > > > I'm undecided whether having a green border or not is neccessary. If > > > > we have the border, the logo has to be slightly smaller, to allow > > > > it space it breathe within the border. Do you have any reference of > > > > what other proojects have done wrt borders ? > > > > > > To answer my own question: > > > > > > http://hexb.in/ > > > > > > There's no real majority either with or without borders. > > Actually, out of those which have a white background, the majority do have > a saturated colour border. > > > In general, most probably no, but vast majority of the ones I have put around > > my working space follow a simple pattern - the border is just a few shades > > darker than the artwork area. > > That works well for stickers with a coloured background. For those with a > white background, it feels like a saturated colour gives a good contrast. > > I'd be inclined to prototype, the two top-left logos from this image: > > https://drive.google.com/file/d/1b2MUyv0eo723F2rorWnmv1sTeCycUCN4/view > > perhaps, variants with & without the website URL (though the majority > on hexb.in omit the website URL and keep text to a minimum) > > Do a clone of the hexb.in repo, and add our logo and see how nicely it > works when surrounded on all sides by other stickers. I'm not sure I understand your message, i.e. whether you'd like to prototype on your own and you're missing some sources in which case I think you should be able to download the SVG and extract everything necessary from it with whatever editor you prefer or you'd like me to make another variants with the URL website and test it with the hexb.in repo.

On Mon, 2018-02-19 at 10:31 +0000, Daniel P. Berrangé wrote: > > [1] https://drive.google.com/open?id=1xhn0GLvCKMcEOUnqn6boghaUOgjA8sOG > > [2] https://drive.google.com/open?id=1b2MUyv0eo723F2rorWnmv1sTeCycUCN4 > > I think the second style works better, as having the 'VIRTUALIZATION API' > line there pushes the main logo off to the left hand side, making the > image unbalanced. Agreed on the second style.

> In the original stickers we had, which were round, we have the website > URL and "VIRTUALIZATION API" done above & below the image > > https://www.berrange.com/~dan/libvirt-sticker.jpg > > Perhaps we could try and do the same layout but with the hexagon, as > that would get rid of the big white space above & below the main > graphic. I think trying to cram too much information inside a small exhagon is not going to look great. If you look at most other stickers, they don't include things such as the URL either.

> In terms of background & border, IMHO, it really should be the white > background - the logo doesn't stand out well when you have it on the > green background. Green background is ok for the wbsite banner as we > don't want the logo to be too distrating, but for a promotional sticker > having a prominent bold style is desirable. Agreed. The lighter green background also mostly works, but only with the grey text variation of the logo.

-- Andrea Bolognani / Red Hat / Virtualization -- libvir-list mailing list libvir-list(a)redhat.com https://www.redhat.com/mailman/listinfo/libvir-list

On Mon, 2018-02-19 at 13:25 +0100, Martin Kletzander wrote: > > Agreed. The lighter green background also mostly works, but only > > with the grey text variation of the logo. > > I'd vote from second one from the top row. Did you try making a circular (or > hexagonal) gradien tthat would start as white in the center and continued to the > outside where it would end up as a border of the same colour as the one I voted > for? Might be very ugly, but also pretty nice, hard to say without any trying =) I don't think this would work. On its own, possibly, but the whole point of these stickers is that you'll have a bunch of them side by side, and I've never seen another one with gradients. We don't want our to look out of place.

-- Andrea Bolognani / Red Hat / Virtualization

Hi folks, those who attended at least one conference for the past year have probably noticed the rising trend (more like "sticker hype") of FOSS projects giving away these hexagon stickers, it's very inexpensive way of making some promo for their project and since we don't do many promos (AFAIK none to be precise) I guess as a project that's been going strong for 12 years already we should probably start somewhere, even baby steps count (as it turns out in this case - - literally...). So, I've taken our libvirt-publican repo and came up with a few various color combinations for libvirt hexagon sticker design. Below you can find links to my personal google drive (these are hexagon meshes, I can, or anyone can for that matter, isolate individual designs and send them as separate patches on demand), since each of the SVGs is over 1.5MB and I'd easily run into message size limits for the mailing list, had I gone with sending these as patches against libvirt-publican.

On Mon, Feb 19, 2018 at 11:36:03AM +0100, Kashyap Chamarthy wrote: > On Mon, Feb 19, 2018 at 09:44:36AM +0100, Erik Skultety wrote:

> Speaking of logos...at the risk of opening a huge bucket of paint: > > The current libvirt logo is bit non-intuitive. Unless you squint at it > to see what it might be about, you won't immediately get an idea what is > trying to tell you. Not sure if there's appetite to rework the logo > itself. I don't really want to go there - I really like our logo. In general I don't think logos really need to explain what the project is, largely because doing so is impossible/impractical for most technical projects.

> Let me see if I can describe the image in words: "you're peeling off > some layer and you see little penguins (VMs) get churned out". You know it is basically a "sardine tin", but with penguins right ?

The tin is the computer, and the sardines (penguins) are the OS that are crammed inside it. That's a pretty good analogy for VMs IMHO.

> (But that's from my biased POV of already knowing what libvirt is.) > > For some inspiration, take a look at how the `curl` project went about > redesigning its logo[1]. > > [1] https://daniel.haxx.se/blog/2016/05/27/a-new-curl-logo/ I don't think the new curl logo is any more "intuitive" in explaining what the project is than their old logo. Unless you already know that CURL is a library for downloading web content, the implications of the "://" will pass right over your head. The new curl logo is certainly a very nice improvement, but that's because the old one was really pretty crude so anything would be better. I wouldn't say it is any more intuitive though - just a nicer graphic design.

Hi Erik, On Mon, 2018-02-19 at 09:44 +0100, Erik Skultety wrote: > Hi folks, > those who attended at least one conference for the past year have probably > noticed the rising trend (more like "sticker hype") of FOSS projects giving away > these hexagon stickers, it's very inexpensive way of making some promo for > their project and since we don't do many promos (AFAIK none to be precise) I > guess as a project that's been going strong for 12 years already we should > probably start somewhere, even baby steps count (as it turns out in this case - > - literally...). So, I've taken our libvirt-publican repo and came up with a > few various color combinations for libvirt hexagon sticker design. Below you > can find links to my personal google drive (these are hexagon meshes, I can, > or anyone can for that matter, isolate individual designs and send them as > separate patches on demand), since each of the SVGs is over 1.5MB and I'd easily > run into message size limits for the mailing list, had I gone with sending these > as patches against libvirt-publican. Haven't seen that many hexagon stickers at the last Google mentor summit, but generally speaking I agree that we need some sort of sticker (whatever shape it has). I like the design of the link [2], may be more the dark fill and light (not white) border, but may be we should gather those into a poll somehow.

On Mon, 2018-02-26 at 09:50 +0100, Erik Skultety wrote: > Why can't we have both? Suits everyone, just like NHL jerseys - one with a > light base and a second one with a darker-colored base :). I'm still to rework > the design with the latest SVG set which Dan re-worked as part of the webdesign > work (I still like the original SVG more because the font is a bit bolder) but > I had some issues with object alignment in inkscape because of a large bounding > box the 'Drop shadow' caused and I just didn't like micro pixel adjustments to > the object position just to get it centered within the hexagon area, so I sent > patches to mitigate the issue and I'll post a v2 of the design this week. Sure, if we can afford having both let's go for both ;)